Rauch International

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FOR IMMEDIATE RELEASE

Rauch Ex-Im Announces Development of Groundbreaking Decentralized Global E-Commerce Network

April 29, 2025 – Las Vegas, Nevada. — Rauch Ex-Im, a trusted leader in international trade advisory since 2001, is proud to announce the development of a groundbreaking decentralized e-commerce initiative set to reshape the future of global commerce. Building on over two decades of experience delivering strategic impact across public and private sectors, Rauch Ex-Im is now expanding its vision—empowering small and medium-sized enterprises (SMEs) through an inclusive, open, and interoperable global trade network.

Slated to launch later this year, the new Rauch Network will connect vetted sellers from around the world—including sectors such as grocery, agriculture, beauty, electronics, fashion, home goods, and health—with international buyers, bypassing traditional platform monopolies and unlocking new levels of transparency, opportunity, and autonomy.

“We’re not building just another marketplace—we’re creating a facilitative model that democratizes and decentralizes global digital commerce,” said a Rauch spokesperson. “This network is designed to empower local businesses and SMEs by eliminating barriers and enabling direct access to international markets.”

Unlike traditional platforms, the Rauch initiative is not an application or software-as-a-service product, but a set of open specifications and protocols designed to enable interoperability and independence in digital trade. Rauch’s model fosters a more inclusive and equitable global marketplace, aligning with its mission to support public-private partnerships and economic development across borders.

Key features of the upcoming Rauch Network include:

  • Decentralized architecture supporting open participation and unbundled services
  • Streamlined onboarding for small and medium sellers, with advisory support
  • Authentic buyer-seller experiences that foster trust and long-term growth
  • Interoperability with global trade organizations and government partners


As development continues, Rauch Ex-Im invites partners, stakeholders, and global trade leaders to follow the progress and prepare to be part of a new era in international commerce.

Coming Soon in 2025

For updates and partnership inquiries, visit: https://rauchex-im.com/

Press Release
New Delhi/Las Vegas, 22 April 2025

Rauch Ex-Im joins ONDC, fostering its dedication to building strong, global trade and e-commerce that drives industry excellence.

Rauch Ex-Im Inc., USA, a pioneering and leading expert in International Trade and a subsidiary of Rauch International, USA, is excited to announce its participation as a Buyer Network Participant on the Open Network for Digital Commerce.

As a participant through its Indian subsidiary Rauch International India Private Limited (RIIPL), Rauch Ex-Im becomes one of the first companies from North America to join this groundbreaking e-commerce platform, which is the world’s first large-scale inclusive system aimed at digitizing 12 million sellers in India who rely on selling their products and services for their livelihoods.

Through this partnership, Rauch Ex-Im is committed to empowering these sellers by facilitating connections with international buyers. The company aims to provide its buyers with an authentic experience of the products and services offered by these sellers, while also meaningfully supporting their businesses.

“We are excited to be part of this digital commerce revolution in India and to use it as a means to foster sustainable trade between the US and India,” said Uwe Janssen, Chairman and CEO of Rauch International Inc. “Becoming a Buyer Network Participant in ONDC aligns seamlessly with our mission to offer our buyers an authentic experience of indigenous culture while creating opportunities in North America,” added Manjushri Shah, Managing Director of Rauch International Inc., USA.

Through the Rauch Ex-Im platform, we aim to bring together sellers from a wide range of categories, including Grocery, Food & Beverage, Agriculture, Beauty & Personal Care, Home, Electronics & Appliances, Fashion, Furniture, Kitchen, and Health & Wellness. These sellers will have the opportunity to sell their products via the ONDC Network. Rauch Ex-Im streamlines the seller empanelment process, allowing ONDC sellers to easily prepare for the international market and maximize their benefits.

“We are thrilled to welcome Rauch Ex-Im Inc., USA, to ONDC. This marks a significant advancement in ONDC’s mission to link global markets with local sellers,” stated T. Koshy, MD & CEO of ONDC. “Rauch Ex-Im provides Indian sellers with the opportunity to engage with global markets, thereby nurturing a dynamic e-commerce ecosystem.”

The ONDC initiative, supported by the Government of India, seeks to establish an open, democratic, and buyer-driven e-commerce ecosystem in the country. By joining ONDC, Rauch Ex-Im, USA, enables sellers to move beyond traditional marketplaces and engage in global trade, allowing them to sell their products and services on an equal footing, which in turn offers buyers greater choice and competitive pricing. Based in North America, Rauch Ex-Im recognizes the immense potential of this collaboration, as it empowers sellers from small towns in India to connect with buyers in North America—truly exemplifying global trade in action.

About Rauch Ex-Im, Inc USA

Since 2001, Rauch Ex-Im has empowered private and public sector clients with top-tier advisory and management services, accelerating global trade across diverse industries. Fueled by innovation, global expertise, and local insight, we deliver strategic impact and lasting value. In 2025, we’re evolving into a global e-commerce leader—partnering with governments and trade organizations to shape a bold, collaborative future for international commerce.

About ONDC

Incorporated on 31st December 2021, Open Network for Digital Commerce (ONDC), a Section 8 company, is an initiative of the Department for Promotion of Industry and Internal Trade (DPIIT), Ministry of Commerce and Industry, Government of India, envisioned to create a facilitative model to revolutionize digital commerce, giving greater thrust to penetration of retail e-commerce in India. ONDC is not an application, platform, intermediary, or software but a set of specifications designed to foster open, unbundled, and interoperable open networks, thereby eliminating the dependency on a single platform. Major ONDC objectives are as follows:

  1. Democratization and decentralization of eCommerce
  2. Inclusivity and access for sellers, especially small and medium enterprises as well as local businesses
  3. Increased choices and independence for consumers
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